Branding
Creating a new brand identity or refreshing your current one: we work with you to develop your new brand. From strategy to complete execution.
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A new brand should stand out, captivate, and attract attention. We make sure your branding hits the mark, becoming the new flagship of your company.
Your new brand? It needs to make an impact and resonate with your target audience.
From Brand Strategy to Complete New Visual Identity
Our brand strategists work methodically to bring your new visual identity to life. From an essential initial brand workshop to printing your business cards. Each client’s needs are unique, so you can be sure that the entire process is always personalized.
- Brand Strategy: Our collaboration starts with a solid brand strategy. During a workshop held at your office or location, we map out your company’s mission and vision, target audience, competitors, and market position. This gives us a glimpse of who you truly are and the atmosphere in your workplace. We also conduct interactive branding exercises to understand your aesthetic preferences, what you want to convey with your new brand, and what to consider when developing a new logo and visual identity.
- Logo: After the brand workshop, our designer creates several logo concepts. The logo forms the foundation for the entire branding exercise. Need some tweaks? No problem! Did we hit the mark with the first proposals? Even better!
- Visual Identity: As soon as the logo is chosen, we proceed with selecting a suitable font type, the color palette, graphical elements (such as icons, illustrations, and patterns), and guidelines for applying the visual identity across various media.
- Photography, Videography, and Motion Design: Many branding projects require new photo or video content or animations. Together with our partners, we handle everything: from writing a script to selecting the best photos and video footage.
- Website: One of the most essential channels for your new brand is the company website. Our web designer creates a look & feel for the website, after which our development team builds and publishes it.
- Brand Assets: We identify various brand assets used in your company, such as business cards, email signatures, social media templates, PowerPoint presentations, car wraps, brochures, event materials, and more. We not only design the new assets but also handle production or printing with our trusted partners.
Rebranding
Does your brand or visual identity need a refresh? Then you’re in the right place.
We evaluate what you currently have and analyze where improvements can be made. Rest assured, not everything needs to change. Together, we decide what is best for your company: a complete overhaul, some adjustments, or something in between.
