About Unikoo

We are a true full-service provider. With a team of passionate and talented employees, we offer start-ups, scale-ups and innovative organizations a “center of expertise” that unburdens, supports and makes our customers grow. A one-stop shop for advice and support in digitization & web development, finance & administration, marketing & communication and talent management.

Your challenge

As a Performance Marketing Lead, you can use your expertise both for our customers (start-ups, scale-ups and innovative medium-sized organizations) and for our own internal operations. You will work on a wide range of processes, such as setting up and developing an (online) marketing strategy, analyzing existing digital marketing campaigns, managing new strategic projects and cultivating a data-driven approach. In addition, you will help expand our marketing teams in Antwerp and Lummen.

Here are some of your responsibilities:

• Contributing to the growth of the marketing team in all areas (including geographical, team, expertise, etc.)
• Participating in the further development of our service offering, implementing new trends & market developments in our approach, strengthening our marketing automation knowledge and further developing a data-driven philosophy.
• Developing marketing strategies and action plans (selecting the right marketing channels, determining the right target groups, user experience (UX) analysis, etc.). You apply a proven methodology to do this.
• Setting up, monitoring, managing and optimizing digital initiatives such as digital platforms, websites, digital marketing campaigns, etc. This is both in terms of content and in managing a team based on scope, budget and timing.
• Detect market opportunities, pre-sales, and maintain customer relationships.

The perfect match?

Convinced that this is the ideal next step for you? Here is an overview of the desired skills & expertise we are looking for:

• You have a master's degree (or equivalent through experience) and have at least 6 to 8 years of experience in digital marketing.
• You love a challenge, responsibility and like to take the initiative.
• Experience in developing marketing strategies and analyzing the marketing needs of companies is a must. Affinity with the world of growth companies and innovation-driven SMEs is a plus.
• Extensive knowledge and experience with performance marketing (technical setup, campaign management, analysis & optimization and reporting) in the field of SEO, SEA, Google Analytics, Google Ads, Google Tag Manager, Google Data Studio, Facebook Business Manager, etc.
• You closely follow trends in the digital marketing landscape.
• Experience with branding processes and a graphic eye are a plus.
• You are a born project manager and planner.
• You love sharing knowledge and you get really excited when you can coach others.
• You are analytical, structured and enjoy taking others to the next level.
• You have experience in an agency/consultancy environment.

Our offer

In addition to the “usuals” such as 32 days of leave (20 legal and 12 ADV days), there are many other “nice to haves”, such as:

• A very dynamic, challenging environment where you work for impactful growth companies and can help build the Unikoo Marketing team.
• Competitive remuneration
• No fixed hours or location: you decide your own working hours and workplace.
• Access to training platforms
• A characterful office with pool table, Playstation, cinema room, etc.
• ... so much more to discover!